PUBLICIS GROUP
HQ LIGHTING SIGNATURE
Publicis Group Lighting Show, thrilling millions of spectators from around the world with unforgettable moments for
10
Years
135
Days
16
Hours
37
Minutes
8
Seconds
This new light and digital attraction uses unprecedented and remarkable technological prowess and will happen at every sunset.
The challenge was insane… To install a technological structure on an already complex architectural piece. To interpret each convex curve of the 153 glass sheets, ECA2 had to design a unique prototype, the only one of its kind in the world. The aim was to make the building the new spectacular night time place-to-be on the world’s most beautiful avenue!
Technologies
3D video mapping
Drones
Fire
Fireworks
Laser
Led
Light
Mechatronic
Music
R&D
Water effects
Water screen & hologram